How To Evaluate Backlinks For Your Website?

You need backlinks to climb the search engine rankings because they are such a crucial factor in SEO.

But the question of how many backlinks would be enough to make the first page remains unanswered.

Well, that relies entirely on your plans and the types of phrases you wish to rank for via SEO.

Targeting less competitive keywords will reduce the number of inbound connections you need to get first-page rankings. There are probably countless websites that don’t have a tonne of backlinks yet nonetheless rank highly in Google. The value of link development should not be lost on any owner of an internet business.

Is the question “how” ever on your mind? This is due to the fact that they are concentrating on keywords with a relatively low keywords difficulty.

Here, you can see that despite having only one backlink, the page is still on the first page of Google’s search results. This is doable because to the reduced keyword difficulty of “monthly bike rental UK.”

In light of the foregoing, if the level of competition for your preferred keywords is low, you can easily rank your sites with a minimal amount of backlinks. In addition, understanding connection building is crucial.

However, this does not necessarily indicate that the number of backlinks you need to rank on the first page is directly proportional to the level of competition in your niche.

Quality Of Backlink

Always prioritise high-quality over quantity while constructing backlinks. Why? Due to the fact that Google favours high-quality backlinks, especially those that originate from reputable sources.

Keep in mind that the value of one high-quality link is equivalent to that of one hundred low-quality ones.

To put it another way, if one website has 10 high-quality backlinks while another has hundreds of low-quality links, the former will rank higher.

If you want to protect and maintain your position in search engine results pages (SERPs), one of the most important things you can do is to establish quality backlinks from relevant sites. There are several advantages to link building beyond simply increasing your site’s visibility in search engine results.

Methods for Evaluating Inbound Links

The following criteria will help you evaluate the value of inbound connections.


It’s important that the sites used to build the backlink are relevant to the site itself.

In this sense, it would be appropriate for a website design company to connect to a blog that discusses web design development.

On the other hand, if it points to a page with advice on how to purchase real estate, that’s not relevant at all.

Authority of the Domain (DA)

A high-quality link is achieved when one of your backlinks comes from a website with a high domain authority.

The rationale for this is that a high DA indicates that Google views the site as an authority in its field.

If Google sees a lot of authoritative links pointing to your site, it will consider your site more authoritative and move it higher in the search results.

Anchor text

Anchor text, or the visible portion of a link, is indicative of the value of the backlink as a whole.

The quality of your backlinks will naturally rise when your anchor text is similar to or the same as the targeted keywords.

However, this does not imply that the ‘precise keywords’ should always be used as anchor text when creating quality backlinks. In addition, you can boost your site’s rankings with the use of natural guest posting services, which provide only high-quality backlinks.

Analysis of a Competitor’s Link Profile

Take a look at your competitor’s backlink profile to get a ballpark estimate of the number of backlinks you will need to rank for specific keywords.

If you construct backlinks of identical quality to those your competitors have crafted, you will need the same number of backlinks to outrank them for the same keyword.

It’s not essential to have as many backlinks as your rivals, though. You can achieve your desired rankings with a lower total number of backlinks if you focus on building high-quality backlinks.

However, a good starting point for estimating the necessary number of backlinks is to examine the profile of your competitors. But first, you need to understand some sophisticated link-building strategies.

Do You Need to Invest in Backlinks?

Most link purchases are made to artificially inflate link counts. Buying backlinks is not recommended by the dofollow link building strategy because there is no easy way to success.

A resounding “NO”

Google explicitly forbids the sale or purchase of backlinks. If Google discovers that a website is engaging in such behavior, it is quite likely to reduce the site’s rating or perhaps penalise the site entirely.

You would be sorely mistaken if you thought Google was unable to distinguish between paid for and organic backlinks.

Over time, the search engine has acquired an incredible amount of intelligence.

So, if you think you can get away with selling and buying links, Google is going to blow your mind.


You may now have a firm grasp on what constitutes quality link building. It’s not a good idea to have a certain goal in mind while you’re working on link development. Even if you’ve already reached the top of Google’s search results, you still need to work on acquiring quality inbound links.

You may not want your competitors to outrank you in search results if they suddenly stop creating links to their sites. It’s also important to note that a site with a weak backlink profile might easily overtake yours. All of the site’s other components must also be optimised.

Hire SEO experts from a reputable SEO service provider with a track record of success in managing SEO campaigns for a wide range of websites.

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